The Treatment Of Men During Slavery Essay Example | Topics and Well Written Essays - 1250 words

The Treatment Of Men During Slavery - Essay Example Slaves in the ancient Roman Empire consisted mostly of prisoners of war, captives sold by pirates, or even children of Romans in penury who had been sold. The slaves were engaged in farming, businesses, working for private households, and in the construction of infrastructure for public use including aqueducts, bridges, roads etc. It was common for the owners to treat the slaves cruelly, and even kill them and not be punished for it. But some slave masters were also kind and considerate to their slaves (Nardo) as indicated by the saturnalia festival which was an occasion for the slaves and masters to be thankful to each other and enjoyed peaceful time together. Also, a hallmark of Roman slavery as compared to the modern variety was manumission or the formal release from slavery by the owner. Contrasting the ancient system of slavery in Rome with the system that existed until the end of the 19th century in the Americas, in particular North America, the glaring difference was that the latter was based mainly on race. Marysue Andreozzi The import of slaves from Africa to America began mainly due to the shortage of labor. And the blacks were believed to be hard workers. Furthermore, the practice did not meet with any religious disapproval either, since the Church law did not prohibit black slavery. Thus began slavery with racist overtones. Gradually, the slaves themselves became a trade commodity. Thus, what began as a need to overcome shortage of labor became the means to acquire more wealth (McKay et al., 2008). It is believed that in a span of a little more than 300 years (between 1500 A.D. and mid 1800 A.D.), around 12 million black slaves from Africa to the Western Hemisphere. A first-hand account of the harrowing life of the slaves aboard the ship on their voyage from Africa to America has been given by Alexander Falconbridge (1788) who was the British surgeon on four of those voyages. As mentioned in the narrative, the blacks who refused to eat had their lip s almost scorched by red-hot coal that was brought on a shovel very close to their lips and also issued dire threats that they would be made to swallow the embers if they continued to resist eating food. The author mentions that he heard of a captain pouring molten lead on some slaves who obstinately refused to eat (p. 23). On the voyages Falconbridge saw that the Blacks were provided extremely uncomfortable accommodation on the half deck with planks to sleep on. Lying on the bare planks caused their skin and in even flesh of the emaciated men to get rubbed off from their shoulders, hips and elbows due to the constant motion of the ship (p. 28). Exercise being deemed necessary to keep the slaves healthy, they were forcibly made to dance on the deck even in foul weather when it was difficult to be on the deck. They were flogged if they showed any reluctance or were not Marysue Andreozzi active (p. 23). On longer voyages such as from the coast of Guinea to the West Indies, the food ra tion was very small, which led to quarrels among the slaves (Falconbridge, 1788, p.22). Also, the allowance of water was restricted to about half a pint per head per meal. The life of the slaves once they reached the shores of America became just a shade better. They were housed in slave pens a description of which has been provided by Abdy

Atticus Finch Essay Example for Free

Atticus Finch Essay Abraham Lincoln once said, â€Å"You cannot escape the responsibility of tomorrow by evading it today.† Atticus Finch, in many ways, lives this quote everyday by understanding what has to be done today in order to avoid future consequences of today’s mistakes. Atticus is a kind-hearted, slow-tempered, wise man, who always knows the right thing to say. In the story, one can deduce that Atticus Finch is a kind-hearted man who knows what to do in order to fix the toughest of problems. The author remarks, â€Å"There was a brown book and some yellow tablets on the solicitor’s table, Atticus’s was bare† (138). This statement explains how Atticus is always prepared to do what is right, and still be humane about what point he is trying to get across. Therefore, Atticus must also set the example for his children by showing that he has a kind heart, so maybe his two children would learn to follow; however, in the story he is faced with many obstacles on the way, reducing his time spent trying to do the right thing. Atticus definitely knows how to react under pressure. In the story the author writes, â€Å"Miss Stephanie said Atticus didn’t even bat an eye, just took out his handkerchief and wiped his face and stood there and let Mr. Ewell call him names wild horses could not bring her to repeat† (185). This is a perfect example of Atticus having a long fuse. Even though Mr. Ewell cussed him until the cows came home, Atticus took it calmly and was relieved that Mr. Ewell finally got his steam out from the case. Whenever he is in trouble, he reacts calmly because he knows in the end it will all blow over. Atticus is obviously a very wise man, who can get the job done. In the part of the story with Mrs. Dubose, Atticus states, â€Å"I wanted you to see what real courage is, instead of getting the idea that courage is a man with a gun in his hand. Its when you know youre licked before you begin, but you begin anyway and see it through no matter what† (93). Atticus uses many quotes like this in the book, all consisting of the wisest comments out of the whole story. In this quote Atticus is lecturing Jem after he is finished reading his book to Mrs. Dubose, and Jem realizes that Atticus was talking about him. He also said he would have made him do it eventually anyway, just to show him what real courage was, even if he would not have destroyed Mrs. Dubose’s flowers. The author indirectly says that Atticus knows what he is saying. As I have stated, Atticus is a kind-hearted, slow-tempered, and wise beyond his year’s sort of man. Atticus is the ideal human being in the story. He is also the stories main protagonist, showing all the characteristics of a gentleman.

Graduation Speech :: Graduation Speech, Commencement Address

Will you be who you were meant to be, or will you be who everyone wants you to be. It is up to you to decide your destination, but it is the events along the way that shape the final outcome. As we sit here at graduation, having suffered and prospered through four years at County High School, it is hard to forget the memories we've shared. At the same time, it is easy to see how the past four years have shaped who we are today and impacted our future forever. Who can forget being a freshman: finally out of middle school, we took on the world in a school of 1,400 that was only suited for 900. We've sat in not only moldy portables but also condemned bleachers, seen rusty water, squished together in the gym to display our spirit and learned what it means to truly work hard. We took the challenge presented to us and chose to succeed in one way or another. Whether on the playing field, in the classroom, with an instrument or in the community, the launching of our high school career began our journey and began the adventure to become our destiny. And who can forget the friendships we've made along the way? Some will last a lifetime, and some will last no longer than tomorrow, but either way, it's okay because we will forever be impacted by it. As a class, we've laughed together, cried together, skipped class, failed tests, aced tests we forgot we were taking and now, we're graduating together. Whatever the event, we did it as a whole. Through all of this, there were the teachers of Arlington High School. Of the finest quality, I doubt anyone would argue they are masters of making us mad and then being our biggest ally. Remember the sodium bomb in chemistry? How about the career search, the I search and the scholarly paper in English? We are now masters at finding the slope of a line courtesy of the math department, and who hasn't had the quadratic formula engrained in their mind? All because of the teachers who have supported us through these past years. Without them, our outcome in life would be dismally different. They taught us to be who we are and proud of it at that. And now - guess what - it's up to us. We are the beholders of tomorrow, and we determine the future.

Kfc Marketing Strategy in Mauritius

KENTUCKY FRIED CHICKEN INTRODUCTION KFC Corporation, based in Louisville, Kentucky, is the world’s most popular chicken restaurant chain, specializing in Original Recipe ®, Extra Crispy ®, Kentucky Grilled Chickenâ„ ¢ and Original Recipe Strips with home-style sides, Honey BBQ Wings, and freshly made chicken sandwiches. Every day, more than 12 million customers are served at KFC restaurants in 109 countries and territories around the world. KFC operates more than 5,200 restaurants in the United States and more than 15,000 units around the world. KFC is world famous for its Original Recipe ® fried chicken .KFC is made with the secret blend of 11 herbs and spices Colonel Harland Sanders perfected more than a half-century ago. Customers around the globe also enjoy more than 300 other products from Kentucky kfc primarily sells chicken in forms of pieces ,wraps salad and sandwitches. While its primary focus is fried chicken it also provides a line of roaster chicken produc ts side dishes and desserts. Pick'N'Eat (KFC) is a front runner when it opens its first outlet in Curepipe in 1983. Thanks to KFC, eating out becomes accessible to almost anybody.Convivial atmosphere, unique tasty recipes based on genuine chicken cuts prepared on the spot, quality and hygiene†¦ This promise made thirty years ago to consumers has been kept. With fourteen outlets around the island, KFC outlets have become today the preferred eating spots of Mauritians, living and amusement spots for families and young people particularly. KFC Mission KFC Vision Read more: http://www. ukessays. com/essays/business/strategies-for-the-mauritius-fast-food-market-business-essay. php#ixzz2QWwSUPMF It is the beginning of a new era that the fast food industry has gradually breakthrough the Mauritius lifestyle.Due to the globalisation process, many fast food franchises are now available in Mauritius. Whether these fast foods have revolutionised Mauritius, today these products form part of our lifestyle and culture. People rely on their convenience to enhance their lives and productivity. But in the fast and increasing competitive business environment of today, the right marketing approach is necessary to compete with competitors. The ability to develop effective marketing strategy which enable the firm to become more responsive and adaptable to the market will perhaps more than ever before, differentiate the winners from the losers.The rational of developing marketing strategies is to respond to the increasing high demand in fast food and to eventually increase the market share of Kentucky Fried Chicken. The  marketing mix  deals with the way in which a business uses  price, product, distribution and promotion  to market and sell its product. The marketing mix is often referred to as the  Ã¢â‚¬Å"Four P’s† – since the most important elements of marketing are concerned with: Product  Ã¢â‚¬â€œ the product (or service) that the customer o btains Price  Ã¢â‚¬â€œ how much the customer pays for the product Place  Ã¢â‚¬â€œ how the product is distributed to the customerPromotion  Ã¢â‚¬â€œ how the customer is found and persuaded to buy the product . PRODUCT product are offerings that a marketer offers to the target audience to satisfy their needs and want In Mauritius, KFC products are manufactured within international norms and quality to provide the maximum satisfaction to its customers. The products sold are Halal guaranteed. Thus whatever someone’s belief and culture, he or she can eat KFC products. Thorough study of the product line has been conducted to meet up the different tastes and habits of different people in Mauritius.In Mauritius, Chicken Delight’s product mix consists of five product lines, namely fried chicken, Chips, burgers, salads and soft drinks. Read more: http://www. ukessays. com/essays/business/strategies-for-the-mauritius-fast-food-market-business-essay. php#ixzz2QWwib0Kp KFC's primary product is  pressure-fried  pieces of chicken made with the â€Å"Original Recipe† seasoning mix. It is marinated, dipped in a flour and egg based mixture, and breaded with flour before being fried geographic segmentation kfc has outlets internationally and sells its products according to geographic need of the customers.In Mauritius kfc has 14 outlets. it focus customer demand . Most of the restaurants are found near big shopping centers e. g riverside @riviere du rempart and La croizette in grand baie and 2 outlets are found at port louis. Demographic segmentation Demographic segmentation  consists of dividing the market into groups based on variables such as age, gender family size, income, occupation, education, religion, race and nationality kfc segments market on demographic basis in this way: Age-chidren,teenagers family size 1-2,3-4,5+ family lifestyles income market positioning fc constantly perform market research to acquire information about the taste s and lifestyles to improve its marketing strategies to better compete with its rivals such as MacDonald and nando. It uses the terms as what's fresh? , Fresh is part of everything we do, it's so good. . PRICE The amount of money that customers have to pay while buying the product. in other words the amount that kfc charge for its product. pricing policy when kfc first started its business in Mauritius it adopted a skimming price policy. because it had competitive advantage it target the middle to upper class people.However, the advantage tends not to be sustainable. The high price attracts other new competitors and the price inevitably fall due to increased supply Competitors. in mauritius kfc has two major competitor namely the Macdonald and the Nandos  . The kfc price can be compared with the price of its substitutes . if the competitor provide the same product with lower price then kfc also must lower its price. There is perfect competition thus kfc must always accept the mark et price for its products. Costs. kfc price its product keeping different points in view. They adopt cost based price strategy. ricing product includes includes overheads such as research and development, investment in equipment, people and technology, as well as direct costs, such as raw materials and ingredients. Thus product is priced according to standard of product and segments. In the cost based we include both fixed and variable costs. .  Customers. The business needs to consider what its customers' expectations will be. For example, customers may be prepared to pay more for a product that is unique or produced in an ethical and sustainable manner. This would place it as a premium brand above its competitors.Kfc maintain its market research to obtain information toidentify and define marketing opprtunities. PLACE KFC in figures* : 500 employees 10,000 customers daily 14 outlets HACCP National Quality Award * 2011 Figures Sooo good PR0MOTION Promotion is the method used to i nform and educate the chosen target audience about the organization and its products. KFC using reminder advertisements which stimulates repeat purchases of its product. The slogan ‘Its finger linkin good’ like a reminder to remind consumer how good they felt last time when ate KFC. KFC use sponsorship as a tool of promotion tool due to sponsor can increase image of company.Currently, KFC sponsor in the Australian Cricket Team. Sales promotion is one of the tactics to promote product KFC. KFC use coupons, entertainment, exhibits to increase it sales. The logo of the smiling Colonel is probably one of the most recognized faces in the world and instantly brings the image of fried chicken to one’s mind. -KFC and its new company jingle, finger lcikin good? is a frequent announcement on televisions, billboards, flyers and radio. The concept of showing a normal customer deeply involved in devouring his piece of chicken usually turns on the drool factory in everybodyâ⠂¬â„¢s mouth and makes them rush to the nearest KFC.In CANADA where chicken lovers are plenty abound these ads featuring normal people connect instantly and create a rush at their outlets. Using the following methods KFC spreads its message of finger licking good chicken. Promotion Read more: http://www. ukessays. com/essays/marketing/the-concept-of-the-marketing-mix-marketing-essay. php#ixzz2QYVBewzgPromotion is the main tool to bring all the chickenlovers attention towards its delicious one of a kind productfried chicken. They try to promote their product through radio,television,billboards,flyers.Kfc try to sponsor events in order to strengthen their company image. KFC Mauritius has launched its new website KFC Mauritius recently launched their website which is available at www. kfc. mu. This new website is great news for KFC-lovers (99. 5% of the Mauritian population) around Mauritius as it has a lot of useful information, including menus, store locations, and a whole load of fi nger-lickin' crap. It also has a games section, which is a huge waste of space. romotion KFC does promotional activities by offering add-ons to the existing menu, gift coupons, T-shirts, Kids meal etc.KFC promotes its products through LCD displays kept inside its outlets which promotes their products and kindles desires among consumer. India being the country with largest youth population has favored the growth of KFC and it has become the fastest growing fast food chain in India pushing aside McDonalds’ and Pizza Hut. Conclusion KFC:- STRENGTH:- It is a very famous fast food chain outlet that started fromLouisville Kentucky. It has been known to be a leader in the chicken restaurantsegment with annual sale of more than a billion dollars.It has more than 50% of the market share in fast food industry& new entrants are finding it very difficult to capture its share. It has gained enormous recognition as a reputable brand forfast food & has globally positioned itself well in ind ustry. It has a high global brand image compared to its othercompetitors. It has a strong presence over its competitors with its primaryproduct fried chicken. It has strong location,store management,motivated work force& franchises. It has a strong distribution network such as outlets in shoppingmalls,airports etc. WEAKNESSES:-Kfc is not innovative because it serves only the chickenproducts to the customers. It doesn? t offer any new or differentiated products. It felt after the market was offering new products because itwas doubling other fast food chains to remain competitive. Its merger with different corporations resulted in big culturalproblem for kfc employees such as merger with pepsico. The company is only focusing on few locations & is ignoring tocheck standards at franchises in different countries. Kfc is facing problems to maintain the higher standards of hygienic food & is being charged in different countries due topoor standards of hygiene food.Some of the examples are as follows:- In 2007 a kfc outlet in newyork city was initiated to be ratinfected. In 2009 a kfc store in London was also charged with 1 foodhygiene fines. A court case in 2010 exposed poor hygiene at a kfc store inSydney,Australia. OPPORTUNITIES:- Changing demographics trends provides opportunity todiversify into new products & locations. Increasing demand for foodstuff eaten outside the home. Expand globally to capture the untapped markets & increasethe revenue. The company can take advantage of Nafta(North American freetrade agreement). Expansion for the latin American markets.Consumers are becoming health conscious so they decided tointroduce new products line for this segment. To be environmently responsible because it will improve thepublic image of kfc & will help it to increase its revenue. To diversify into other fast foods & meals. To open more outlets in metro to increase their presence ‘It's soGood' is a message that is embedded in all aspects of KFC marketing mix. Not only are the products designed to look and taste good, they are produced from Original Recipe of 11 herbs and spices in a way that addresses people's concerns about issues such as health and the origins of their food.This helps to ensure that remains KFC a trusted brand. THREATS:- Kfc is facing strong competition from its competitors,such asMcdonalds,yum,subway & pizza hut. It is also facing competition from local restaurants in differentcountries of the world. The company is facing problem in maintaining same standardsat their international franchises. To sustain a market leadership position in the global fast foodindustry. Other players are turning to new menu offerings,locations . Increase in number of health conscious consumers. Saturated fast food industry in the us market. RECOMMENDATIONSKFC:-If kfc could increase company own restaurants,whichenables it to control quality,services & restaurantcleanliness therefore more capital is needed. Kfc need to make sure that their r estaurants offer adiversified menu. To provide their customers with quality food,excellentservice & restaurant cleanliness. Kfc should always listen to their customers & try follownew trends on market in order to satisfy theircustomers. The company should try to develope new products thatcustomers want in order to increase their financialperformance & value. 4 and not because it’s the trendy new thing to talk about in restaurants. The

Hamlet Scene 1 Act 1 Essay

Thomas Kyd is the author of the 16th Century play A Spanish Tragedy which was highly influential and introduced a new variant of tragedy that includes a ghost and a mad hero. Many subsequent works followed that developed Kyd’s original idea into the sub-genre known as revenge tragedy. A piece of literature that falls under this genre is Shakespeare’s Hamlet and in order to meet the specification to become an effective tragedy it is heavily based upon Aristotle’s criteria used to measure tragedies and Ancient works of literature such as Virgil’s Aenied. In Hamlet dialogue accomplishes a variety of things. It develops relationships but most importantly displays the hostility of the characters towards the â€Å"strange† and â€Å"gross† ghost. Shakespeare uses dialogue to describe the setting including the â€Å"cold† weather and the time so that a contemporary audience in an Elizabethan theatre would be able to imagine the scene. The description is able to evoke a mood and create and sinister atmosphere. The language used in Hamlet is dramatically intense and unfamiliar due to the use of heavily-charged words such as â€Å"harbingers† which are uncommon in both contemporary and modern vocabularies. The diction and syntax of these words are not problematic during a performance of Hamlet but can cause difficulties when studying the written script. Therefore they are used as a reflection of the inner turmoil of the characters within the play. Dialogue also contributes to the themes of the play, especially the tragic factors. The edginess of the opening dialogue immediately alarms the audience by foreboding horror therefore establishing an effective tragedy. Act I scene i is set at midnight when â€Å"’tis now struck twelve†, the traditional time for sightings of the supernatural. It is perceived that midnight has associations with chaos, death, mystery and the underworld. This increases the tragic intensity of the play by foreboding the death and chaos that is to follow as well as it evokes fear both in the characters and in the audience. The weather in act I scene i plays a major role as the â€Å"bitter cold† of winter creates an uncomfortable atmosphere and exaggerates the unnerving setting as it is both dark and freezing. The word bitter has various associations with grief and pain. This forces the audience to sympathise and pity the characters due to Shakespeare’s use of violent imagery. Winter is used to symbolise both death and loss of hope and is therefore a reflection upon the plot of the play. Throughout the scene the ghost does not engage in any conversation but instead â€Å"stalks† across the stage ignoring the other characters who demand it to â€Å"speak, speak! I charge thee speak! † Despite all best efforts made by Horatio the ghost seems unable to communicate. This adds to the sense of terror as the ghost doesn’t act human and pays no attention to any human interaction. The ghost’s presence enforces a sombre atmosphere, allowing the seriousness of the play to develop. In the 1964 Russian film versioni of Hamlet, the ghost conjures both fear of the ghost and pity towards the other characters in the audience as the ghost is dressed in a full armour suit, has shadows concealing its face and identity which is disturbing to see and the scene is directed so that the ghost appears much larger than the other characters. The intensity of the scene is exaggerated by the dramatic music used to influence the atmosphere and the large and threatening appearance of castle in the background. Similarly the Westminster School productionii of Hamlet presents the ghost as being twice the size of other characters with its face glowing an unnatural green colour. The ghost was uplifted by the other characters who echoed the ghost’s booming words. Fear is created due to the ghost’s supernatural and eerie appearance and pity is created as the other character’s acted possessed by the ghost which will ultimately add to the catharsis at the end of the play. The ghost is also thought to be ambiguous when it is firstly described as â€Å"majestical† by Marcellus and then later the ghost is thought to be â€Å"like a guilty thing†. This leaves the audience confused about the ghosts intentions as it appears ambivalent throughout this scene. Shakespeare helps develop the tragedy by creating a political background to the play. Throughout Hamlet there is a fear that Prince Fortinbras of Norway will invade Denmark which inevitably causes a tense and foreboding atmosphere. The political unrest is increased as Denmark is presented as a troubled kingdom through use of Horatio’s understanding that the ghost’s appearance â€Å"bodes some strange eruption to [the] state. † Horatio establishes a link between the ghost and the â€Å"sheeted dead† that â€Å"did squeak and gibber in the Roman streets† referring to the downfall of Julius Caesar who was killed by those he trusted similar to King Hamlet who was killed by his brother. This suggests that the ghost is an â€Å"omen† foretelling the ominous fall of Denmark which is one of the main elements of tragedy. This fulfils Aristotle’s criteria of the play revolving around an issue of great magnitude. Horatio exclaims that the sight of the ghost â€Å"harrows [him] with fear and wonder† which expresses the horror of what he has witnessed. In the Elizabethan era the word â€Å"harrow† referred to the sharp teeth of agricultural tools that would rip into the earth. Shakespeare uses this word to visualize how the ghost lacerates or distresses the feelings of those witnessing his appearance. Marcellus questions whether he should â€Å"strike [the ghost] with [his] partisan† illustrating the premonitions of the ghost as being evil. Shakespeare uses violent imagery to convey a sense of terror in order to establish the opening scene of Hamlet as a tragedy. Francisco admits to being â€Å"sick at heart† which emphasizes the mood of the play and suggests the impact the ghost has had upon the characters. The characters describe the ghost as a â€Å"thing† and refer to the â€Å"illusion† in the singular neuter pronoun, â€Å"it†, which is dehumanising and objectifying. This provides the ghost with a sense of mystery, but more importantly it reinforces the differences between the earthly matters and the supernatural element of the play. Shakespeare uses the main characters name as the title of the play to focus the audience’s attention on the tragic hero. This is similar to Homer’s Odyssey and Virgil’s Aenied both of which are ancient epic poems feature aspects of tragedy such as death, tragic flaws and the supernatural divinities. Both poems are named after the hero therefore this intertextual reference places gravitas upon Hamlet i Directed by Grigori Kozintsev ii Directed by Chris Barton. BIBLIOGRAPHY PRIMARY SOURCES Shakespeare, William, Hamlet, Pearson Education Limited, Harlow, 2008 SECONDARY SOURCES Hamlet, directed by Grigori Kozintsev, 1964 Hamlet, directed by Chris Barton, 2009 Kyd, Thomas, A Spanish Tragedy, Revels Student Editions, Manchester University Press, 1996.

Honda Atlas Essays

Honda Atlas Essays Honda Atlas Paper Honda Atlas Paper Atlas Honda Limited is a joint venture of Honda, Japan. It was incorporated as a public limited company on October 16, 1962 and its shares are listed on Karachi and Lahore Stock Exchanges in Pakistan. The company is principally engaged in progressive manufacture and sales of motorcycles and parts. Atlas Honda is playing a pioneering role in creating conditions for easy and confident use of motorcycles all over the country. Atlas has undertaken to develop local manufacturing capabilities to the highest, economically feasible level. To support its production facilities, the company has established an RD wing and tool making facilities which are growing rapidly in size and function as the company expands. Atlas has managed to execute 14 Joint Venture/Technical Assistance Agreements between local vendors and foreign manufacturers for transfer of technology. Atlas Honda strives to adapt applicable aspects of research and theory and more specially, Hondas unique philosophy of hard/soft technologies to the realities of Pakistani conditions. Company management structure, systems and processes are changed according to the demands of the customer, growth and new technology. Honda motorbikes are by far the best selling motorbikes in the country with an unmatched reputation for high quality, reliability and after-sales-service. Business Scope Business Scope describes The Business we are / want to be in through the eyes of the customers. It defines the areas of operation for the organization. It encompasses the following questions: * Specific Region Regions = where? While a major role in localization has been assigned to vendor industries, Atlas Honda has the countrys largest in-house manufacturing capability in the country at its plants located in Karachi and Sheikhupura. The mother factory in Karachi only produces one category i.e. CD 70. The other manufacturing plant in Sheikhupura produces all the three categories i.e. CD 70, CD 100, and CD 125. (The CD125 is the new model introduced recently). The head office for the operations is based in the city of Lahore with branches maintaining the organizations presence in the cities of Multan and Rawalpindi. To meet customer requirements everywhere, Atlas Honda further expands its network through established dealer network country wide. The only company owned showroom is located in Saddar, Karachi. Its Warranty and Training Centers are located in Karachi, Lahore and Multan. Atlas Honda is currently exporting to Asian counties of Afghanistan, Bangladesh, and Sri Lanka, which constitute around 5% 6% of their total sales. * Functions / applications Functions / applications = what needs? Atlas Honda is catering to the basic need of transport i.e. conveyance and mobility accompanied with Quality and Affordability. * Customers Whose needs? Rural and Urban They are catering to the needs of people living in Rural Areas of Pakistan, as the main market for Honda Atlas happens to be the people from rural areas. Besides, it is also catering to the need of people from urban areas as they also constitute a certain percentage of their total market share. * Added value Atlas Honda thrives to provide its customers with not just superior quality products but also with some added value. Superior Quality of Honda Atlas Motorbikes, its efficient after sale services, allow the consumer to enjoy low maintenance costs and high resale value. New designs and attractive graphics support the user in image and status enhancement. * Considerations The considerations for Atlas Honda Limited involve the scenario of the competition prevailing in the industry. The competition include the other 2 Japan based companies operating in Pakistan i.e. Dawood Yamaha Ltd. and Suzuki Motorcycle Pakistan Ltd. Various other Motorbike companies, producing locally and few of them importing, also serve as the competition for Atlas Honda.

Free Essays on International Law Articles

Australia’s Prime Minister to act against terrorist neighbors On December 1, 2002 Australia’s Prime Minister John Howard said that he is prepared to act against any terrorists in neighboring Asian countries and that the international law and the U.N. Charter should be changed to empower nations to strike in defense against terrorists who plan to attack them. Today Australia has one of the most powerful militaries in its region, which include a modified air force and phenomenal Special Forces. The main reason for Howard’s comments come as Australians wait nervously and watch how Southeast Asian countries to its north deal with Islamic militants in the wake of the October 12th bombings on Indonesia’s resort island of Bali. The devastating attack left almost 200 people dead and close to half of them Australian tourists. The people that have been blamed for the terrorist attacks are none other than the al Qaeda group led by Jemaah Islamiyah. Dozens of members of the al Qaeda group have been arrested and jailed but many more are still believed to be operational. Since the attacks the Australian government has increased security measures at their embassies overseas and have warned the people of Australia that the terrorists may even attack Australia. Prime Minister Howard was quoted by Channel Nine news on Monday about why he feels empowered nations should strike back against terrorists who plan to attack them â€Å"It stands to reason that if you believe that somebody was going to launch an attack on your country, either of a conventional kind or a terrorist kind, and you had a capacity to stop it and there was no alternative other that to use that capacity, then of course you would have to use it.†(CNN News pg2). Howard’s comments this week brought about an immediate reaction in Jakarta. Indonesian foreign ministry spokesman Marti Natalegawa said Australia did not have the right to launch military strikes in other... Free Essays on International Law Articles Free Essays on International Law Articles Australia’s Prime Minister to act against terrorist neighbors On December 1, 2002 Australia’s Prime Minister John Howard said that he is prepared to act against any terrorists in neighboring Asian countries and that the international law and the U.N. Charter should be changed to empower nations to strike in defense against terrorists who plan to attack them. Today Australia has one of the most powerful militaries in its region, which include a modified air force and phenomenal Special Forces. The main reason for Howard’s comments come as Australians wait nervously and watch how Southeast Asian countries to its north deal with Islamic militants in the wake of the October 12th bombings on Indonesia’s resort island of Bali. The devastating attack left almost 200 people dead and close to half of them Australian tourists. The people that have been blamed for the terrorist attacks are none other than the al Qaeda group led by Jemaah Islamiyah. Dozens of members of the al Qaeda group have been arrested and jailed but many more are still believed to be operational. Since the attacks the Australian government has increased security measures at their embassies overseas and have warned the people of Australia that the terrorists may even attack Australia. Prime Minister Howard was quoted by Channel Nine news on Monday about why he feels empowered nations should strike back against terrorists who plan to attack them â€Å"It stands to reason that if you believe that somebody was going to launch an attack on your country, either of a conventional kind or a terrorist kind, and you had a capacity to stop it and there was no alternative other that to use that capacity, then of course you would have to use it.†(CNN News pg2). Howard’s comments this week brought about an immediate reaction in Jakarta. Indonesian foreign ministry spokesman Marti Natalegawa said Australia did not have the right to launch military strikes in other...